Designing the Future of VR Training

Transfr uses VR to bridge the gap between education and real careers, but as it grew, the brand became fragmented. I led a team of designers and worked across departments to build a clear creative strategy that brought unity to every touchpoint. The result was a cohesive brand system and impactful campaigns that sharpened the company’s message and reach.

Art Direction, Brand Strategy & System, Team Mentorship, Cross-Functional Collaboration, Marketing Campaign Visual Implementation

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